Ford Performance: The New Ford Global Performance Organization


dbk

Admin
Staff member
Le Mans 2010 Supporter
Jul 30, 2005
15,242
Metro Detroit
1418310670794.jpg

(Ford Motor Company Press Release)


  • Ford bringing more global performance vehicles to customers worldwide; more than 12 new performance vehicles through 2020 – including Focus RS – to be available globally
  • Ford uniting regional performance engineering and racing teams as one global team under Ford Performance, delivering more new vehicles and parts, more quickly

Ford will deliver more than 12 new performance vehicles for global enthusiasts through 2020, as the company announced today its new global Ford Performance team.

The vehicles include an all-new Focus RS that will be available to customers in major markets around the world for the first time. It is part of Ford’s plan to deliver even more performance vehicles, parts and accessories for customers around the world more quickly.

“Ford remains committed to innovation through performance,” said Raj Nair, Ford group vice president, Global Product Development. “Our new global Ford Performance team ties together racing, performance vehicles and parts. It will allow us to more quickly introduce products and accessories that meet the needs of customers around the world on-road and on the track.”


Focus RS, which builds on a pedigree of driving excellence dating to the first Ford RS in 1968, was last introduced in 2009.


“To earn the RS badge, the vehicle has to be a no-compromise driver’s car that can deliver exceptional performance on the track when required while providing excellent every day driving,” said Nair.


Focus RS will join Ford’s existing performance lineup, including Fiesta ST, Focus ST, Shelby GT350 Mustang and F-150 Raptor.

In addition to pleasing enthusiasts, these vehicles help deliver the company’s One Ford plan for profitable growth, product excellence and innovation in every part of its business. Performance vehicle sales are growing around the world -- with sales up 70 percent in the United States and 14 percent in Europe since 2009.

Ford’s ST lineup, for example, is attracting younger buyers who love to drive. In the United States, more than 65 percent of ST customers come from outside the Ford brand, and more than 50 percent of Ford performance vehicle owners’ next vehicle purchase is a Ford. Millennials are purchasing ST vehicles at a rate twice that of other Ford-branded vehicles.


Powering performance vehicles, such as Fiesta ST and Focus ST, is Ford’s award-winning EcoBoost® engine range. Since the introduction of the EcoBoost engine in 2009, Ford has produced more than 2 million EcoBoost engines globally.


“EcoBoost is a strong example of how we are migrating technology and engineering across our lineup, ensuring our vehicles are fun to drive -- not just our Ford Performance lineup,” said Nair. “From our most nimble Fiesta to our hard-working full-size pickups and racing vehicles, our lineup benefits from the innovations we deliver at the track and at the limit.”


For instance, the 3.5-liter EcoBoost engine in the IMSA TUDOR Championship series powers a record-setting Daytona racing prototype sports car, as well as Ford cars, trucks and utility vehicles.


Another example of this technology transfer can be found in the recently revealed Shelby GT350 Mustang, which goes on sale next year in the United States and Canada. Aerodynamic innovations developed through Ford’s investment in racing were applied to the front end of the new Shelby GT350 Mustang, helping improve downforce in the car as well as cooling.


Ford considers racing an important proving ground for cultivating passionate engineers -- allowing them to innovate in top-level competition as they face challenges that require successful solutions in very compressed time frames.


New global team


The new Ford Performance organization unifies Ford SVT, Team RS and Ford Racing globally, serving as an innovation laboratory and test bed to create unique performance vehicles, parts, accessories and experiences for customers.


This includes developing innovations and technologies in aerodynamics, light-weighting, electronics, powertrain performance and fuel efficiency that can be applied more broadly to Ford’s product portfolio.


In addition to using racetracks around the world, the team will develop new vehicles and technologies at Ford’s engineering centers globally and at the new technical center in Charlotte, North Carolina. This state-of-the-art facility will help the team deliver racing innovations, as well as advance tools for use in performance vehicles and daily drivers alike.


The Ford Performance organization is led by Dave Pericak, who has been appointed director, Global Ford Performance.


Heritage of performance innovation


Performance and racing are deeply embedded in Ford’s DNA, dating back 113 years when Henry Ford won the Sweepstakes Race against Alexander Winton, then America’s greatest racer.


Following Henry Ford’s remarkable upset victory in front of Detroit’s elite businessmen, some immediately came forward to back whatever automotive venture he had in mind. Ford Motor Company opened 18 months later.


“Ford still races for the same reasons Henry Ford did in 1901 -- to prove out our products and technologies against the very best in the world,” said Nair.

“The Ford Performance team will continue to pursue performance innovation, ensuring we can deliver even more coveted performance cars, utilities and trucks to customers around the world.”
 

twobjshelbys

GT Owner
Jul 26, 2010
6,189
Las Vegas, NV
Maybe this group has a surprise in the back room?
 

dbk

Admin
Staff member
Le Mans 2010 Supporter
Jul 30, 2005
15,242
Metro Detroit
And the new look to go with the new era...
 

Attachments

  • fpb.jpg
    fpb.jpg
    306 KB · Views: 342

33Bravo

GT Owner
Mark II Lifetime
Nov 3, 2006
688
Minneapolis, MN
Looking good!
 

dbk

Admin
Staff member
Le Mans 2010 Supporter
Jul 30, 2005
15,242
Metro Detroit
http://www.autoblog.com/2014/12/11/ford-focus-rs-global/

Ford will launch a new high-performance Focus RS around the world, including the United States, company CEO Mark Fields confirmed at a press conference Thursday morning. It is expected to debut in January at the Detroit Auto Show, though launch timing is unclear.

"We are transforming our approach to performance," Fields said.


The RS will serve as a hotter variant of the Focus, which will be redesigned next year as part of Ford's 16 product launches. Our spy photographers have already captured images of a purported RS, which you can see above.

Ford last sold a Focus RS in Europe in 2009, and it continues the long lineage of RS-badged performance cars, which dates to 1968.

"The RS has a significant heritage and pedigree," Ford product chief Raj Nair said.

The Focus RS will slot above the Focus ST, which will continue, a spokesman said. The ST runs a turbocharged, 252-horsepower four-cylinder that's paired with a six-speed manual transmission. It also has chassis and design upgrades to reinforce its athletic dynamics. The most recent intel suggests that the new RS could use Ford's 2.3-liter turbo-four, tuned to anywhere from 325 to 350 hp. All-wheel drive is also rumored to be part of the new RS formula.

Meanwhile, Ford announced it is putting all of its sporty units under the umbrella name of "Ford Performance," which will be led by Mustang chief engineer Dave Pericak. Ford Performance will include Ford Racing, SVT (which is responsible for the Raptor and Shelby GT350) and RS.

"We're changing Ford's performance business," Nair said.


Ford is placing a renewed emphasis on performance, as the customers tend to be younger, wealthier and better educated, Nair said.


In other news, Nair said the company is working on a Raptor version of the new, aluminum-bodied F-150, which launched this year.

"I want to get it out as quickly as we can," he said.
 

djs

GT Owner
Mark IV Lifetime
Jun 7, 2007
2,082
Very nice. Very cool. A Mk IV no less!
Dave, are you hinting the next GT will resemble a Mk IV?:biggrin
 

Sinovac

GT Owner
Mark II Lifetime
Jul 18, 2006
5,862
Largo, Florida
^I hope so!
 

dbk

Admin
Staff member
Le Mans 2010 Supporter
Jul 30, 2005
15,242
Metro Detroit
I am hinting that the picture that came from was the easiest to photoshop into the header. :lol

Assuming you are now defaulting to this style, let me know if it's doing anything weird.
 

Sinovac

GT Owner
Mark II Lifetime
Jul 18, 2006
5,862
Largo, Florida
Working fine so far Dave.
 

STORMCAT

GT
Mark IV Lifetime
Le Mans 2010 Supporter
May 25, 2006
7,575
Ft. Lauderdale
And the new look to go with the new era...
Like the new look.. :cheers Something is coming for sure !! :biggrin
 

Brombear

GT Owner
Mark II Lifetime
May 16, 2013
1,405
Frankfurt Area, Germany
Also working fine and looking good.

If there is something minor that wouldn't resist a slight improvement is the distribution of space. Seems like it is 1/3 left margin (white), 1/3 text in the middle and 1/3 right margin (white). So over all loosing 66% for white :) Seems like the width of the forum content is related to the width of the top banner.

Matthias

PS: Seeing this with Safari on a retina MacBook Pro. Even when zooming in with bigger fonts there is a lot of unused space.
 

dbk

Admin
Staff member
Le Mans 2010 Supporter
Jul 30, 2005
15,242
Metro Detroit
Those areas will get filled in eventually with some additional content.

More to come. :biggrin
 

Brombear

GT Owner
Mark II Lifetime
May 16, 2013
1,405
Frankfurt Area, Germany
Sounds great. You may want to give us some hints though :)
 

racelance

GT Owner
Mark II Lifetime
Nov 26, 2006
699
Carlisle, PA
Looks great on Chrome & IE, I dig each of the cars on the header. Hmmm... they sure would look better in person together! :)

Lance
 

Xcentric

GT Owner
Mark II Lifetime
Jul 9, 2012
5,213
Myakka City, Florida
I'm getting only about 2" white space on each side on a 15" screen at 100% text size. Same on IE and Chrome. I really like the new look.

Clicking around, I found this under "Settings": Latest Reputation Received (17 point(s) total)

IDK if that is something new or was there all along. Apparently, I haven't received a reputation lately. This goes back to Jan 2013. :lol
 

Cobrar

GT Owner
Mark II Lifetime
Jun 24, 2006
4,025
Metro Detroit
I am hinting that the picture that came from was the easiest to photoshop into the header. :lol

Assuming you are now defaulting to this style, let me know if it's doing anything weird.

New Format is great!! There is certainly more to the selection of a particular RED car than its ease of photoshop. If it goes missing from the museum again, I know where to go looking. ;-))
 

twobjshelbys

GT Owner
Jul 26, 2010
6,189
Las Vegas, NV
Doesn't Ken Block use a Focus (albeit nothing near stock) when he's not driving the 4wd Mustang? I love the sound of that little beast.

Maybe the discussion on the new Forum layout could be moved to a new topic in the "forum issues" subforum?
 
Last edited:

GKW05GT

GT Owner
Mark II Lifetime
May 28, 2011
2,785
Fayetteville, Ga.
Change is a good thing, I like the new look.
 

Vince H

GT Owner
Mark II Lifetime
Jul 23, 2012
2,423
Southern California
Oooo the Black setting is sharp. At a boy Dave.

Vince H
 

SYCO GT

GT Owner
Mark II Lifetime
Sep 9, 2006
5,043
California
Love the new look. Can't wait to see you get a Focus RS DBK! I want one too!